Category Archives: Marketing

Online Marketing 101 – Part 1- What is this series

Posted on: October 1st, 2013 by Walid Abou-Halloun

Do you know what a PPC campaign is? If someone asked you which social media platform you have the highest customer interaction on, do you know how to reply? What’s the best way to connect with an online audience? The world of online marketing...  More

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Business Online 101- Part 5: Web 1.0 and Web 2.0

Posted on: September 26th, 2013 by Walid Abou-Halloun

By now you’re aware of what eCommerce is, how it relates to your business, how it actually takes place and the main features of the most important part of eCommerce – a website. In this article we explore the difference between Web1.0...  More

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What makes a great domain name

Posted on: September 2nd, 2013 by Walid Abou-Halloun

Domain names are the addresses of the internet.  Get a bad one and you’ll never be found or remembered.  Register domain names that are good and your business will stick clearly in the minds of consumers without the need for additional marketing...  More

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Paid Search Most Popular Form Of Online Marketing And Set To Grow

Posted on: July 26th, 2013 by Walid Abou-Halloun

The average business devotes nearly a quarter of online marketing budgets to paid search - or Pay Per Click advertising – and the figure is set to grow in 2014. According to the UK Search Engine Marketing Benchmark Report, which questioned...  More

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What is PPC and 4 Reasons It Will Grow Your Business

Posted on: July 23rd, 2013 by Walid Abou-Halloun

Congratulations! It’s time to start advertising your products or services to the billions of users surfing the internet every day. There’s just one problem: how do you find the users who want your product without wasting thousands communicating...  More

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