Category Archives: Marketing

Online Shopping 101 – Part 7: Marketing for Success

Posted on: February 13th, 2014 by Walid Abou-Halloun

This Online Shopping 101 Series has outlined the basics of setting up a successful online web store, from shopping carts to web design and security. The final stage when you create online store website functions is to ensure they are marketed...  More

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The New World Of SEO – What You Don’t Know You Don’t Know

Posted on: February 11th, 2014 by Walid Abou-Halloun

Google is synonymous with SEO (search engine optimisation) so when we talk about SEO we’re really talking about Google. Over the last year and a half, Google has made some significant changes to its SEO algorithms. What does that mean,...  More

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What Your Website Designer Won’t Tell You

Posted on: February 10th, 2014 by Walid Abou-Halloun

How is it possible that website design and development can range from a few hundred to tens of thousands of dollars? Is there really such a big difference in the value provided to justify the large expense outlay of employing a website design...  More

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When is the best time to send email newsletters?

Posted on: January 31st, 2014 by Walid Abou-Halloun

What open rate do your email newsletters get? 5%? 2%? .2? You can increase the number of people who open your email newsletter by controlling the time and day that you send it. When Are People Opening Their Emails? A recent analysis...  More

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You Have 60 Seconds To Confirm Your Customer – Here’s How To Use Them

Posted on: January 27th, 2014 by Walid Abou-Halloun

Did you know that 61% of internet users all over the world research products online and 44% of online shoppers start by using a search engine? That’s a lot of people potentially looking for your product online. However, even if you have...  More

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