What is offsite SEO?

Offsite search engine optimisation (SEO) includes building your websites standing in the broader online community.

A large part of SEO is increasing your websites authority on the web by building inbound links from other websites. These links are seen as confirmation that your website has valuable information and needs to be displayed higher in search results.

You can increase inbound links a number of ways, below are a few examples;

• List your website in relevant, trustworthy online directories
• Create valuable interesting content that other websites will want to link to
• Be active in forums, blogs and online discussions relating to your business
• Create active social media campaigns and engage your clients through social channels
• Create back links to your site from sites with a higher ranking than yours with relevant content