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  • What is search engine optimisation (SEO)?

    Posted on: April 19th, 2013 by bsuper

    Search engine optimisation (SEO) involves improving the placement of your website in the organic search results of search engines such as Google, Yahoo and Bing for the keyword phrases related to your business.

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  • What is search engine optimisation (SEO) used for?

    Posted on: April 19th, 2013 by bsuper

    Search engine optimisation (SEO) can be used for a number of reasons depending on your companies goals. Below are some of the common goals companies set for their SEO campaigns Generate inquiries (useful for service industries) Create direct...  More

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  • What is a SERP?

    Posted on: April 19th, 2013 by bsuper

    SERP is a search engine return page, this is the page that includes the list of search results that is displayed to a user after they enter their search term in the search engine.

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  • How do search engines rank websites?

    Posted on: April 19th, 2013 by bsuper

    Search engines use different criteria to rank websites and determine the most relevant website for each search term. This criteria is the basis of the search engine ranking algorithm which drives the results. The algorithms are changed constantly...  More

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  • How do I improve my search engine rankings?

    Posted on: April 19th, 2013 by bsuper

    Search engine optimisation (SEO) includes making onsite changes to your website and completing offsite activities to increase your website’s search engine appeal. The more your website meets the search engines ranking criteria the higher...  More

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