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  • What is email marketing?

    Posted on: April 19th, 2013 by bsuper

    Email marketing involves marketing your business through email to a database of people. It is also referred to mass email marketing. A quality email marketing platform also has other features such allowing you to segment your customer database...  More

    FAQ Categories: Email Marketing. | Comments Off on What is email marketing?

  • How does email marketing work?

    Posted on: April 19th, 2013 by bsuper

    Recipients of email marketing must opt-in to an email marketing system and have agreed to recieve the email campaign. Email marketing campaigns are required to include an unsubscribe feature to allow recipients to be easily removed from the...  More

    FAQ Categories: Email Marketing. | Comments Off on How does email marketing work?

  • What is SPAM?

    Posted on: April 19th, 2013 by bsuper

    Sending bulk emails to recipients who have not voluntarily agreed to receive emails is known as SPAM and is against the law in Australia and most other countries.

    FAQ Categories: Email Marketing. | Comments Off on What is SPAM?

  • Is email marketing still effective?

    Posted on: April 19th, 2013 by bsuper

    Email marketing campaigns when created and managed effectively are still one of the most effective digital marketing strategies available. Email marketing can increase or generate direct sales, build brand recognition and aid in customer retention...  More

    FAQ Categories: Email Marketing. | Comments Off on Is email marketing still effective?

  • Is it difficult to manage my contacts?

    Posted on: April 19th, 2013 by bsuper

    You can easily create contact lists to manage your contacts and importing existing contacts is a breeze. Contacts that no longer exist are automatically removed from your database ensuring your contacts lists are kept up to date without you...  More

    FAQ Categories: Email Marketing. | Comments Off on Is it difficult to manage my contacts?